We focus on one thing.
We focus solely on retail. Let’s repeat that: We focus solely on retail. That means we know exactly what problems and solutions exist within that space.
In fact, during meetings, we like to think of ourselves as sitting on the same side of the table as our customers. Knowing their problems, their shops and in turn their customers right down to the shoe size, we aim to design solutions that fit precisely.
Our teams are closed-knit and our philosophy is that we help you as a team. We don’t care too much for job-roles and silos, we don’t care who started the project. We care more about carrying the project to completion as a team.
Acting as one team, is what got us to were we are today. It also means that all our employees regularly interact with our customers and feels a responsibility to help and understand the companies we work with. We see that as a huge benefit – as do our customers.
We think that gives the best return on investment in the long run. And focusing solely on retail and teamwork enables us to work globally within a narrow segment, to make the best use of our knowledge and ressources. In fact, following that trajectory we’re aiming to be the leading european company in retail lighting in the near future. Not to be the biggest player, but as an end-result of delivering complete solutions that lights up the room.